Aceto Balsamico del Duca has joined the project “European Regional Development Fund” for the participation in fairs for the year 2018.
Description of the project
Aceto Balsamico del Duca has chosen for the year 2018 to attend the most important international fairs of the agri-food industry, including the Winter Fancy Food in San Francisco (USA), Gulfood in Dubai (UAE) and Summer Fancy Food in New York (USA).
Goals
The primary goals are:
– expand the market shares in foreign countries
– more brand visibility
– openness to emerging and developing markets
– knowledge of local cultures to create specific offers
Results
The results we obtained after the fairs are the following:
– increase in number of clients and sells – increase of turnover from foreign countries
– possibility to get clients in the mass distribution